Measuring SEO performance is essential. Fortunately, you have access to some very powerful and useful SEO tools (both free and paid) to help you understand what works and what doesn't. But which indicators do you need to measure with these tools? How to Measure SEO: Three Important Questions In general, I like to think about what makes a measurement meaningful. It comes down to these three important questions: What can you measure? There are thousands of different metrics that you can try to measure, but only a finite set can be measured.
For example, if you work for a Fortune 500 company, you may have data on customer reach, A / B testing, market share, revenue, and many other metrics. However, if you're doing SEO for a single retailer-focused small business with a small e-commerce photo color correction services website, you're probably going to rely on internal organs to make more decisions. Become. And while it's worth it, it's not measurable. advertisement Continue reading below What is important to your boss or company? You have to make your boss happy.